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Best Practices

Acknowledging Your Customers for the Holidays

‘Tis the season to show your appreciation for those who make your business tick, the bread and butter of your profits. 2018 is on the horizon, and what an opportunity to share a small token in recognition of the year gone by. Read on for guidance in selecting the best notion for your customer list. […]

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Best Practices

When Is It Time for a Website Refresh?

Perhaps this upcoming New Year has you doing more than updating your resolutions. When is the last time you did an audit of your company website? We all know the power of owning a website lies in its ability to share up-to-the-minute information about your company. After all, your site’s ability to grow and fluctuate […]

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Content Marketing

Top 7 Tips to Speak Human

Ever watch reruns of The Dating Game? On each episode, a bachelorette would ask questions to each of the three bachelors, who were hidden from her view. The men’s replies helped the bachelorette decide which guy to date. The men whose comments came off as arrogant, self-absorbed, or boring rarely fared well. Those who sounded […]

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Uncategorized

2017 VistaComm Photo Contest Winners

Every year VistaComm holds an internal photo contest among its associates. A different theme is chosen each year to ensure that the photos have a similar feel. This is a fun way to show off our talents, and have a little friendly competition at the same time. All of the photos go into our library of […]

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Best Practices, VistaCommunity

Grassroots Approach to Ag Marketing

Michigan Growers Promote Agriculture From the Ground Up Carole and Red Christofferson love their farm, and agriculture in general. The former high school teachers bought their farm 50 years ago just outside of Ludington, Michigan, on the sandy, rolling hillsides about five miles from Lake Michigan. Today, Christofferson Farms produces some of the most beautiful […]

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Content Marketing

Why I Love Road Trips

So, let’s get this out of the way right up front. This is not an impartial, detached analysis of the value of road trips in the marketing business. I absolutely love them. Not a little bit. A lot. Especially in the spring, summer and fall. During an upper Midwest winter, maybe not so much. In […]

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