October is National Cooperative Month, and VistaComm is celebrating with the more than 40,000 cooperatives creating stable jobs and a more sustainable economy across the U.S. Co-ops represent a proven way to do business and build communities. This year’s theme, “Co-ops See the Future,” embodies what co-ops envision and work to achieve every day—a more […]

Today is Boss’s Day. At some offices, recognizing those in leadership can be a grim ritual. Not so at VistaComm. We are fortunate to be led by a fast-moving, outgoing, transparent and hard-working accountant turned CEO Maria Walz. Every morning, we’re happy to hear the machine-gun tapping of heels on our floor. Maria has arrived […]

This year’s theme for National Co-op Month, “Co-ops See the Future,” embodies what co-ops envision and work to achieve every day—a more sustainable and inclusive tomorrow. Celebrated by cooperatives nationwide during the month of October, Co-op Month is an opportunity to celebrate the many ways cooperatives are using innovation to create shared prosperity for their […]

Did you know dairy cows give more milk when they listen to Mozart? Ah, the things you learn from the tour bus guide when passing through farm country on your way to Salzburg, Austria, the birthplace of composer Wolfgang Amadeus Mozart. While we don’t raise dairy cows on my family’s farm near Lake City, Iowa, […]

Throughout America’s heartland, two institutions have stood the test of time—farming and baseball. That’s not to diminish the popularity of the games that gave rise to classic stories like “Friday Night Lights” or “Hoosiers.” But those pursuits generally end for small-town residents once players head off to college or start careers. Baseball players, however, play […]

With Facebook, Instagram, LinkedIn, Twitter, Pinterest and Snapchat so prominent these days, it’s easy to forget about email marketing as an effective communication tool. Actually, email has undergone a renaissance in the past two to three years. A recent study by the Direct Marketing Association reports that email campaigns conducted with well-maintained inhouse lists achieved […]